OP here. This is actually my first time at /out/ and this board's really slow.
Anyway, there's actually a new model of the Crovel (pic). The one in the OP pic is the old one. But the one in the video in the OP is the new one.
The new model has a sharper spade, different hammer/crowbar head and a new waterproof container in the handle.
Here's a seemingly good review:
http://www.youtube.com/watch?v=I8ON47CYg24