http://news.tfw2005.com/2016/05/24/tfw2005-coverage-44th-annual-j-p-morgan-conference-315942>Mr. Goldner stated that the Transformers Franchise going through a transition period.>Also to note is that “Frustration-Free Packaging” will be introduced for toys for Online Retailers. Hasbro stated that they will be tapping into the opportunities of Online Retailing.>Brian stated that the Fan Community is now a major factor in revenue. Majority of Hasbro Products are purchased by or for people who are 16 years or older. There will be Fan Specific Products in the future.How bad is it going to get?