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>long time ago in a mexico far far away
>invent new type of cheese
>juan asks me, "what will you call this new cheese? we could become known worldwide for this!"
>I tell him "it's called cheese"
>"yeah, but like what kind—"
>"it is 'cheese', juan. it is called 'cheese'."
>fast forward
>selling my cheese to international chefs
>"What kind of cheese is it?"
>"...its cheese?"
>"but what kind...?"
>"uh.. uh... we call it 'queso' back home"
The invention of queso cheese, or, translated, "cheese cheese"
