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Begin your journey in the heart of the medina, where the iconic Djemaa el-Fna square is alive with the rhythms of street performers, storytellers, and vendors selling everything from spices and textiles to handmade crafts and traditional Moroccan delicacies. Sample aromatic mint tea, indulge in sweet pastries like baklava and ma'amoul, and haggle for treasures in the maze-like souks that wind through the old city.