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I've never seen this theory proposed before but my take is that people in the entertainment industry (film, music, sports, news, pop culture, politics, etc.) who do the Eye of Ra sign in photos are doing it as an homage to the Prince of the Power of the Air. My theory is that one of his eyes was permanently injured during the War in Heaven.
I would also like to know who tells them to cover their eye like that or to throw up the "666" symbol. Someone has to be telling them to pose in a certain way and it's more than likely somebody who is a speculative book mason. Not unlike how courts function. Someone in the know must always be present.