>>2157571Study 5:
http://www.ncbi.nlm.nih.gov/pubmed/25014019"In addition, we find an effect of the sex of stimuli with stronger preferences for carotenoids over melanin in female compared to male faces, irrespective of the sex of the observer. These results are interpreted as reflecting preferences for sex-typical skin colouration: men have darker skin than women and high melanization in male faces may further enhance this masculine trait, thus carotenoid colouration is not less desirable, but melanin colouration is relatively more desirable in males compared to females."