>listening to a woman on what women want
Like listening to a fish on how to fish. Generally speaking, women like strong, fit guys. Not necessarily bodybuilder cut, but big/strong/capable, absolutely. They love big arms in particular in my experience.
Still, nothing will beat money/looks/status. It's all part of a fluid dynamic, but to say it's a negative is patently untrue. Take an average guy. If he's skinny or flabby he will be 5/10, if he's muscular he will be 6/10. Simple as.