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What's up with Brits calling JD Sports shoppers "chavs"?

Anonymous ID:dNhUoeZ3 Mon 08 Dec 2025 01:28:00 No.23728002 View View Reply Original Report

Quoted By: >>23728459 >>23728465 >>23728963

Brit here. I shop at JD's and saw posts about the largest JD's opening up. So many comments about "chavs".

Do most people not know it's a classist slur for poor people and isn't a subculture? It is a made up subculture made up by a snobbish paper in the early 2000's to demonise anyone below middle class.

Snobs claim "chavs" are "everywhere" but they are nowhere to be seen on this list of most popular subcultures https://pressat.co.uk/releases/uks-top-10-subcultures-revealed-new-research-d8aaf3280d2ca5560c689e4051a344fa/

https://www.versobooks.com/en-gb/products/2199-chavs?srsltid=AfmBOorQFBPF1X_qK30bTTA8hyOO6pIABAoM4QlxEsdDZY3jclOe40M4

Nothing wrong with JD Sports and sportswear is always comfy. I find it odd how many middle/upper class snobs go to those videos just to comment stuff about "chavs".

Anonymous

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Anonymous ID:bY4ccoAc Mon 08 Dec 2025 02:33:23 No.23728459 Report

Quoted By: >>23728524

>>23728002
>I shop at JD's

Anonymous

Anonymous ID:avrnGuuW Mon 08 Dec 2025 02:34:17 No.23728465 Report

Quoted By: >>23728496

>>23728002
frankly, anon, you can do better for yourself than wearing tacky polyester sportswear
it's the uniform of ferals and serfs, and by wearing it, you advertise to the wider world that you're a member of that group

>Do most people not know it's a classist slur for poor people
of course they do, but even working class people call the underclass 'chavs', because that's exactly what they are
nobody likes them, and for good reason

>and isn't a subculture
it absolutely is a subculture, or was
they've largely been supplanted by roadmen
rather than relying on a 'list of most popular subcultures', instead look up the definition of 'subculture'
the reason you might not find it on lists of subcultures is precisely because it could be seen as classist, like you mentioned

understand that 'chav' is a 'pejorative exonym' for the subculture
that means it's a name used as a put-down by outsiders, rather than a name used by members of the group to refer to themselves (an 'autonym')
and, like you've noticed, it's also morphed into a general term of disparagement for low-class people

Anonymous

Anonymous ID:dNhUoeZ3 Mon 08 Dec 2025 02:37:51 No.23728496 Report

Quoted By: >>23728563

>>23728465

I'm 29. I like how it looks and it's comfy. It's also a very popular "style" where I live so it looks...normal

>it's a name used as a put-down by outsiders, rather than a name used by members of the group to refer to themselves

What do they call themselves then? Punks? Have I been a Punk since I was a teen but never realised? I don't have a mohawk though...wouldn't be able to wear a baseball cap with one.

Anonymous

Anonymous ID:dNhUoeZ3 Mon 08 Dec 2025 02:42:45 No.23728524 Report

Quoted By: >>23728580

>>23728459

It's a good shop and always have good looking caps, trainers and trackies.

Bit expensive though.

I find it ironic how people automatically assume people who shop at JD's must be poor enough to be called a a slur that means someone who is poor, considering their stuff is so expensive for what it is despite the good quality.

Anonymous

Anonymous ID:avrnGuuW Mon 08 Dec 2025 02:50:23 No.23728563 Report

Quoted By: >>23728625

>>23728496
>I'm 29.
you're a fully-grown adult, then
adult clothes are an option

>I like how it looks and it's comfy.
exactly the argument of chav girls who go out in their fucking pyjamas, no?
that doesn't mean they don't look slovenly and trashy

>It's also a very popular "style" where I live so it looks...normal
the lower classes are a bucket of crabs
they will absolutely try to claw you back down if you ever try to rise up above your station
it's understandable you've absorbed that mentality, and you want to fit in (or, more accurately: not stand out)
the question is, are those the people you wish to live amongst?

>What do they call themselves then?
it's not a requirement of a subculture that they have a name for themselves
many of them likely don't even have the faculties to realise they're part of a subculture:
>"I just dress normal innit"
but you need to appreciate what dressing like that says about you to people outside of the subculture, where it's not normal to wear sportswear when you're not exercising or doing sports

Anonymous

Anonymous ID:avrnGuuW Mon 08 Dec 2025 02:53:40 No.23728580 Report

Quoted By:

>>23728524
they're plastic clothes, and they're not good quality
poor materials, poor stitching
shoes made of literal cardboard and petrochemical foam

the price doesn't matter; money never equates to class

Anonymous

Anonymous ID:dNhUoeZ3 Mon 08 Dec 2025 03:00:23 No.23728625 Report

Quoted By: >>23728743

>>23728563

>you're a fully-grown adult, then
>adult clothes are an option

Yes, and I choose to dress this way because it's the style that feels the most "me". Also, comfy. Not jammies.

>that doesn't mean they don't look slovenly and trashy

I've never once had a person IRL tell me it looks "trashy". If anything I get compliments on my getup.

>the lower classes are a bucket of crabs
they will absolutely try to claw you back down if you ever try to rise up above your station
it's understandable you've absorbed that mentality, and you want to fit in (or, more accurately: not stand out)
the question is, are those the people you wish to live amongst?

There's nothing wrong with people who dress in sportswear. They've behaved no differently to people who dress in officewear or black vintage clothing. I'd argue they tend to be a little nicer, even, so yes, I'd absolutely like to be amongst them. Proper salt of the Earth types is my best description of them.

>it's not a requirement of a subculture that they have a name for themselves

If a subculture is so hugely popular that a massively popular shop's target audience is "them" then it makes no sense "they" wouldn't have a name.

>it's not normal to wear sportswear when >you're not exercising or doing sports

Says whom?

Anonymous

Anonymous ID:avrnGuuW Mon 08 Dec 2025 03:24:05 No.23728743 Report

Quoted By: >>23728813

>>23728625
>Yes, and I choose to dress this way because it's the style that feels the most "me". Also, comfy. Not jammies.
and they choose to wear pyjamas because it's the style that feels the most "them"
do you see the point I'm making?

>I've never once had a person IRL tell me it looks "trashy"
and what?
of course some well-heeled man isn't going to walk up to you, and tell you you look like you subsist primarily on Findus Crispy Pancakes and off-brand WKD
why would he do that?
the reality is that people are thinking it when you step outside of your community

>There's nothing wrong with people who dress in sportswear. They've behaved no differently to people who dress in officewear or black vintage clothing.
for this argument to work, you have to completely deny that there are serious cultural and social issues amongst young working class White males
they objectively behave differently; you're wrong

>If a subculture is so hugely popular that a massively popular shop's target audience is "them" then it makes no sense "they" wouldn't have a name.
they do have a name: chavs

>Says whom?
what do you mean 'says whom'?
you clipped the quote to remove the context
if I present a framing between groups who think it's normal to wear sportswear 24/7, and groups who don't, then the ones who don't think it's normal, are the latter
do you follow?

or do you mean to posit that everybody in the country thinks it's acceptable?
if so, why do bars and clubs refuse entry to chavs in trainers?
there are evidently cultural contexts where it's considered abnormal and unacceptable

polite society is one of those contexts

Anonymous

Anonymous ID:2Sl82fWG Mon 08 Dec 2025 03:39:46 No.23728813 Report

Quoted By: >>23728961

>>23728743

>Yes, and I choose to dress this way because it's the style that feels the most "me". Also, comfy. Not jammies.

>and they choose to wear pyjamas because it's >the style that feels the most "them"
>do you see the point I'm making?

I'm not wearing jammies, though. I'm wearing clothes that are meant to be worn on the streets.

>There's nothing wrong with people who dress in sportswear. They've behaved no differently to people who dress in officewear or black vintage clothing.

>for this argument to work, you have to >completely deny that there are serious cultural >and social issues amongst young working >class White males
>they objectively behave differently; you're >wrong

Are you talking about teenagers who live in poor areas? Teenagers in general are known to behave antisocially. Clothing has nothing to do with this.

>If a subculture is so hugely popular that a massively popular shop's target audience is "them" then it makes no sense "they" wouldn't have a name.

>they do have a name: chavs

I've yet to come across anyone genuinely identifying as a "chav". I've come across several "goths", "furries" and even an "emo" in my city, but not a single "chav" despite the closest JD Sports being a 5 minute drive away.

>if so, why do bars and clubs refuse entry to >chavs in trainers?
>there are evidently cultural contexts where it's >considered abnormal and unacceptable

Could it not be that those pubs and clubs fell for old DailyMail classist propaganda about "chavs"? "chavs" are not so subtly depicted as dressing in a fashion style that is massively popular amongst 60% of the UK.

Anonymous

Anonymous ID:avrnGuuW Mon 08 Dec 2025 04:06:07 No.23728961 Report

Quoted By: >>23729018

>>23728813
>I'm not wearing jammies, though. I'm wearing clothes that are meant to be worn on the streets.
you're perhaps not grasping the point, here
I'm not saying you're wearing pyjamas; I'm saying that just because you like sportswear, and you find it comfortable, that doesn't mean it doesn't look slovenly in contexts where it's not the done thing

>I'm wearing clothes that are meant to be worn on the streets.
they're meant to be worn when you're doing exercise and sports, that's why they're called 'sportswear'

>Are you talking about teenagers who live in poor areas? Teenagers in general are known to behave antisocially. Clothing has nothing to do with this.
I do see your point: the clothes don't influence the behaviour
my point was that the clothes are associated with chavvy behaviour, not so much that they cause it
would you expect chavs, or working class goths, to be more associated with the behaviour of smashing up a bus station for the fuck of it?
it's the chavs, right? so it should be clear your claims of "they behave no differently" doesn't really align with reality

>I've yet to come across anyone genuinely identifying as a "chav"
again: 'pejorative exonym'
you don't have to identify as something for other people to identify you as it
nobody here is arguing that chavs think of themselves as chavs

>Could it not be that those pubs and clubs fell for old DailyMail classist propaganda about "chavs"?
it could be, and I'm sure it is in some cases
or it could private businesses wanting to keep out members of the feral underclass, based purely on first-hand experience with the trouble they bring

Anonymous

Anonymous ID:EjB8cL4a Mon 08 Dec 2025 04:06:14 No.23728963 Report

Quoted By: >>23729813

>>23728002
>Snobs
You're being classist yourself.

Anonymous

Anonymous ID:2Sl82fWG Mon 08 Dec 2025 04:19:57 No.23729018 Report

Quoted By: >>23729080

>>23728961
>you're perhaps not grasping the point, here
>I'm not saying you're wearing pyjamas; I'm saying that just because you like sportswear, and you find it comfortable, that doesn't mean it doesn't look slovenly in contexts where it's not the done thing

Tons of people wear sportswear to go to appointments, shopping, pubs, cinema, etc here.

>they're meant to be worn when you're doing exercise and sports, that's why they're called 'sportswear'

And baseball hats are supposed to be worn by baseball players. But arguably more Americans wear them daily even though they aren't baseball players.

>I do see your point: the clothes don't influence the behaviour
my point was that the clothes are associated with chavvy behaviour, not so much that they cause it
would you expect chavs, or working class goths, to be more associated with the behaviour of smashing up a bus station for the fuck of it?
it's the chavs, right? so it should be clear your claims of "they behave no differently" doesn't really align with reality

What do you mean by "chavvy" behaviour? If you mean bad behaviour, why use a slur for working class people and conflate bad behaviour with 60% of the UK who are working class/poor? People of any class can behave badly. They're not some hivemind.

>it could be, and I'm sure it is in some cases
or it could private businesses wanting to keep out members of the feral underclass, based purely on first-hand experience with the trouble they bring

I've yet to see examples of this in person. So far people who dress in sportswear behave exactly the same as people who have any other fashion sense, and if anything, they seem slightly nicer even. "Chavs" aren't actually real. It was a term made up by the middle and upper class to demonise poor people. 60% of the UK is poor, and dressing in sportswear is the most common fashion style out there. It would be like saying people who wear kilts are evil in Scotland because of something you read in a tabloid.

Anonymous

Anonymous ID:avrnGuuW Mon 08 Dec 2025 04:38:15 No.23729080 Report

Quoted By: >>23729095

>>23729018
>Tons of people wear sportswear to go to appointments, shopping, pubs, cinema, etc here.
and?
tomorrow they might do those thing wearing pyjamas
in your mind, does that stop it from being slovenly?
argumentum ad populum

>And baseball hats are supposed to be worn by baseball players. But arguably more Americans wear them daily even though they aren't baseball players.
and Americans are largely considered slovenly
you can always spot an American tourist, doubly so on the Continent

>What do you mean by "chavvy" behaviour? If you mean bad behaviour, why use a slur for working class people and conflate bad behaviour with 60% of the UK who are working class/poor? People of any class can behave badly. They're not some hivemind.
people identify patterns
that's really the basis of intellect
who's going to mug you? is it the lad in a tracksuit, or the gentleman in bespoke brogues and a cashmere jumper?
you need to understand you're associating yourself with the mugger through your dress
you're wearing a uniform which marks you out as a type

>I've yet to see examples of this in person.
and what? you have a very limited perspective

>It would be like saying people who wear kilts are evil in Scotland because of something you read in a tabloid.
attempting to frame the behavioural problems in the working class as a tabloid fiction is a denial of reality
I'll refer back to my question about which person is going to mug you: you know damned well it's the man the in the tracksuit

chavs are generally poor people, and poor people are generally stupid, and generally dangerous
dangerous because they're poor, and poor because they're stupid
in this country, there's absolutely nothing stopping the intelligent ones from attending university, and leading comfortable middle-class lives

Anonymous

Anonymous ID:2Sl82fWG Mon 08 Dec 2025 04:41:47 No.23729095 Report

Quoted By: >>23729097

>>23729080

Is there any actual studies backing up that people wearing tracksuits/sportswear are more likely to be "bad" because to me it honestly sounds like the whole "chav" thing is just an excuse to sneer at poor people and paint them as these savage unintelligent animals when they're human like everyone else.

"chav" and "poor people" mean the same thing. "chav" is a derogatory slur for someone who is poor.

Owen Jones wrote a really good book on this whole classist propaganda called Chavs Demonisation of the Working Class. He debunked the chav myth really well, imo.

Anywho, I'm off to bed. Will respond to other replies later.

Anonymous

Anonymous ID:avrnGuuW Mon 08 Dec 2025 04:42:41 No.23729097 Report

Quoted By:

>>23729095
night mate

Anonymous

Anonymous ID:2Sl82fWG Mon 08 Dec 2025 12:25:59 No.23729813 Report

Quoted By:

>>23728963

How so?

Anonymous

Anonymous ID:ASOCziLV Mon 08 Dec 2025 12:33:13 No.23729816 Report

Quoted By: >>23729837

I wanna fug the chav tomboy. boyish women in tracksuits are very hat as fuck

Anonymous

Anonymous ID:2Sl82fWG Mon 08 Dec 2025 12:57:45 No.23729837 Report

Quoted By: >>23730141

>>23729816

>I wanna fug the chav tomboy. boyish women >in tracksuits are very hat as fuck

But "chavs" don't exist. "Chav" is just a classist slur which applies to 60% of the UK population as 60% of the UK is considered to be poor...

Anonymous

Anonymous ID:ASOCziLV Mon 08 Dec 2025 13:47:44 No.23730141 Report

Quoted By: >>23730158

>>23729837
you know full well what I meant. its not always a classist slur it can also describe a style of dressing.
anyway OP obsessively posts about chavs and for a while was describing herself as one so I dont see the harm in mirroring her own language when referring to her.

Anonymous

Anonymous ID:2Sl82fWG Mon 08 Dec 2025 14:01:37 No.23730158 Report

Quoted By:

>>23730141

The style of dressing is called street style. Not a slur.

It's the most common fashion style here.

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What's up with Brits calling JD Sports shoppers "chavs"?