>>8107897In 1934, with many of the above projects still in development or early stages of production, Adolf Hitler became involved, ordering the production of a basic vehicle capable of transporting two adults and three children at 100 km/h (62 mph). He wanted all German citizens to have access to cars.[8] The "People's Car" would be available to citizens of the Third Reich through a savings plan at 990 Reichsmarks (equivalent to €3,747 in 2009)—about the price of a small motorcycle (the average income being around 32 RM a week).