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The best thing that can happen to cycling is the inclusion of boomers.
Now, when a boomer sees another cyclist, and it's someone around his age, he'll start to put himself in their shoes. He'll be way less likely to run over someone he identifies with, and then with time, this will normalize cycling in his head. For people who want to talk a lot about increasing ridership, excluding boomers shouldn't be on your list.
Aside from that, now that boomers with too much money are moving the market, I've been able to grab a road bike for really cheap, since he was "upgrading" his pretty much new bike.
I don't need nor want the latest and greatest stuff (and frankly, carbon frames don't really appeal to me). So, the more they buy that stuff, the cheaper good old aluminium and mid-tier groupsets get, which are about as good as you'd want if you're not competing.
