>>1161154It's unavoidable. The truth is that branding is a big part of bike sales and many competing brands are built in the same warehouse. If you're buying new, let them manipulate you a bit, because if you like how the bike looks you end up riding more
Personally I like plain black or silver bikes. Anything with color I get sick of. Unbranded is best imho. Remove the decals from a surly, paint strip aluminum, or get a beat up vintage bike. I'm a hipster I guess but I don't want to represent an existing brand when I'm trying to escape the rat race
Pic related is a surly lht without stickers. 100% better?