>>1024458They have better price/performance than other "Italian" brands (even though Bianchi at this point is not in any way Italian). It's basically the low-end Italian bike. Like all Italian bikes, it has shit price/performance. Unlike other Italian bikes, it isn't Italian, and it's not top of the line, meaning you could literally buy something else just as good for cheaper.
At least if you buy a Colnago Master of a Pinarello F8, you can say you have something special, top of the line and different from other bikes even if you spent ten grand on it. With Bianchi, it's just a mid-range bike, with a high-end price, and an Italian brand name.