>>1821001People complain about disc brakes and how they're so heavy. When at the same time they want full cable integration. The real reason so many disc brakes are a lot heavier is the cable integration, not the disc brakes. Discs add about 300 - 400 grams of weight. That doesn't turn what were previously below 7 kg bikes into +8 kg bikes. It's the cable integration, and extremely heavy proprietary parts that add most of the weight. And since everyone does their cable integration using their own proprietary method you might not even be able to replace the extremely heavy stem and bars. And you've only got extremely limited choice of stem sizes and bar widths and shapes.
Not to mention maintenance and traveling. Have you ever worked with a fully integrated bike? They're a fucking nightmare most of the time. Canyon for example sells their Aeroad framesets with the brifters and brakes pre installed because it's such a fucking nightmare. And travel, good luck packing a fully integrated bike into a bike box. Some bike boxes require you to turn the fork 90 degrees and that can't be done on all frames. Practically all require you to take off the handlebars. And on most fully integrated designs that's simply not possible because there's not enough slack in the cables. Pretty much the only sane integration method is having cable entries in the top of the headtube, do not route them through the headset, and the cables run under, not inside, the stem. Maybe in a separate cover if you want to.
And since we're talking about bike companies you have to remember that a lot of them are incapable of having in spec bottom brackets even on +5k framesets. Which results on them fucking up the integration designs. There's been so many recalls on retarded cable entries and forks that just spontaneously break. See above for an example.
I'll much rather take disc brakes than full cable integration.