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Trump is dominating Tik-tok. Democrats are pouty
https://www.politico.com/news/magazine/2024/07/07/trump-tiktok-biden-influencer-00166616
Trump Dominates TikTok. This Pro-Biden Influencer Explains Why.
Olivia Julianna is Biden’s champion on TikTok — but she’s up against an ocean of MAGA content
Biden’s campaign had a four-month head start on TikTok before Donald Trump followed him to the platform they both pledged to ban, but that has not translated into a lead. Trump’s follower count (7.4 million) trounces the Biden campaign’s (over 405,000), though it’s unclear how many of those might be bots. His posts, along with a wave of MAGA content from smaller creators, have drastically outperformed Biden’s, despite the president’s hopes that TikTok would help him connect with young voters who are skeptical of his reelection campaign — especially following an embarrassing debate performance that has made Biden’s advanced age a focal point in the presidential election.
Olivia Julianna wants to turn the tide online. In an interview with POLITICO Magazine, the 21-year-old social media star opens up about her uphill mission to make Biden boom on a platform increasingly dominated by right-wing creators.
One of the original stars of TikTok for Biden — which evolved into the progressive advocacy group Gen Z for Change — Julianna cemented her place as a Democratic social media power-player in 2022, when she clapped back at a body-shaming post from Florida Rep. Matt Gaetz by starting a fundraiser that ultimately pulled in over $2 million to support abortion care. Now an independent creator, Julianna — who posts selfies with the likes of Vice President Kamala Harris and has over 670000 TikTok followers, far more than the Biden campaign, is trying to convince young voters to stick with Biden. I spoke with her about how Trump became a TikTok “lifestyle girly,” why the left is struggling to keep up and how Biden’s damaging debate is playing online
https://www.politico.com/news/magazine/2024/07/07/trump-tiktok-biden-influencer-00166616
Trump Dominates TikTok. This Pro-Biden Influencer Explains Why.
Olivia Julianna is Biden’s champion on TikTok — but she’s up against an ocean of MAGA content
Biden’s campaign had a four-month head start on TikTok before Donald Trump followed him to the platform they both pledged to ban, but that has not translated into a lead. Trump’s follower count (7.4 million) trounces the Biden campaign’s (over 405,000), though it’s unclear how many of those might be bots. His posts, along with a wave of MAGA content from smaller creators, have drastically outperformed Biden’s, despite the president’s hopes that TikTok would help him connect with young voters who are skeptical of his reelection campaign — especially following an embarrassing debate performance that has made Biden’s advanced age a focal point in the presidential election.
Olivia Julianna wants to turn the tide online. In an interview with POLITICO Magazine, the 21-year-old social media star opens up about her uphill mission to make Biden boom on a platform increasingly dominated by right-wing creators.
One of the original stars of TikTok for Biden — which evolved into the progressive advocacy group Gen Z for Change — Julianna cemented her place as a Democratic social media power-player in 2022, when she clapped back at a body-shaming post from Florida Rep. Matt Gaetz by starting a fundraiser that ultimately pulled in over $2 million to support abortion care. Now an independent creator, Julianna — who posts selfies with the likes of Vice President Kamala Harris and has over 670000 TikTok followers, far more than the Biden campaign, is trying to convince young voters to stick with Biden. I spoke with her about how Trump became a TikTok “lifestyle girly,” why the left is struggling to keep up and how Biden’s damaging debate is playing online
