>>1415926Meanwhile, loden friedl demands 160 € for this jacket and 80 € for a simple vest. What do we make of that? The difference in use of fabric is obviously not big enough to justify the price difference. Neither is the production effort, unless melton wool is somehow super hard to sew (which I doubt). They are also all three producing in eastern europe as far as I can tell. So my best guess is that in this case, the price difference is indeed because the big brands ask premium prices for a rare product, while the competitive alternative is not known to most people. So I would admit, for this special case, that loden garments would be cheaper (or, considering loden friedl exists but has a very limited selection of products, be available in greater variety at those prices) if it was used more.