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Zippos are more wind proof then a Bic and they have the advantage
of using just about any flammable fuel but for camping, the best fire
starting set-up would be a couple of Bic lighters (for convenience)
and a ferro rod (for reliability).
NOTE: I said _Bic_ lighters not just any disposable lighter.
The cheep-o Chinese lighters that one gets for free when buying
a carton of smokes are garbage, I've never in my life had one run
out of fuel before it broke in some way.
Now if I were putting together a zombiepocalypse bug-out bag, I'd
include several Bics, a couple of ferro rods, a Zippo lighter (for the
multi-fuel capability) and a magnesium fire starter
But I wouldn't bother with matches, as they are obsolete and
a one-time use item anyway.