>>36331>I don't understand why outdoors clothes makers feel an urge to plaster HUGE bright colored logos everywhere.Because they don't just sell products, they sell brand images. Outdoor companies need to, and consumers want it. They make ads, promoting a certain brand image and connect it with their clothing, their logo and so on.
Furthermore, the entire industry needs fashion trends (colors, cuts) and technological innovation (whether a consumer needs it or not), so they can sell new clothes every season. That's their business model.
>>36341Well they looked at functional underwear products on the market - cotton simply isn't "functional underwear". They talked about merino wool, synthetic fabrics and listed a few synthetic fabric innovations and standards.
Though they did mention cotton in the text, mostly as "you know how it sucks when your cotton shirt gets all wet on skitours and it sucks, well we tested some alternatives".
The gist of it all - and the reason why cotton isn't good as first layer (in cold/extreme environments at least) - is that your first layer need to have moisture transporting properties, which cotton sucks at. The following layers should either retain moisture (which wool underwear partly does as well - the point is - retain it away from your skin without losing isolative properties) or further transport it.
And, just to say it again, the outer layer needs to let moisture pass.
So, I think heavy cotton is indeed a good outer layer for general mountaineering if you don't expect heavy rain (except for the most extreme conditions).
See the Gorka mountain suit of the russians for example.
