Alright since no one can give a straight forward answer to what OP is asking I’ll break it down.
First off
>>3974210 kinda nailed it, if you can’t understand how this is reproduced it won’t help you in the long run.
This look/style can be easily replicated w/o presets. Photographer most likely shot wide open w/ a f/2.8 — at that aperture the colours and tones are softer and colour is easier to control via curves. Another particular thing is the soft light, either w/ soft box or good natural lighting, since the shadows are evidently not harsh. As another anon mentioned it’s over exposed or more accurately put exposed for the shadows hence why the tone look like they do. If you check the levels, the blacks are “crushed”/raised closer to the mid tones. It creates the look because the blacks like the first pic is cold tones (cyan) and the whites are warm tone (yellow/red), the combination of the two gives off a complimentary colour, if you don’t understand colour theory you’re probably best to stick with presets. If you want to learn, fuck around with curves or selective colour but it’s not easy and it won’t be something you get good at over night. You could suck at photoshop, colour theory, how to understand to read quality of light, etc there’s a lot of variables.
Stick to presets until you’re more comfy with those concepts
