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>single file per take, no more one-file-per-frame bullshit clogging up network attached storages and slower drives because fuck needing ssds for random read speed
>fixed bitrate compression up to 12:1
>variable bitrate (constant quality) compression
>hilatiously small files in comparison to cinema dng while supposedly similar if not better quality because of 'smarter' codec, better debayering and better noise performance because it can work with the actual unique sensor properties to better reject pattern noise, helps with blackmagic sensor roulette
>better multicore and gpu optimization
>carries metadata for everything including development adjustments
so the ump now carries this codec which might be almost as good as redcode raw
do we really fully have an alexa for the poor now?
also this really supercharges the new 4k pocket assuming it will get it as well
no more need to shoot prores ever, since this shit is way more efficient than debayered video