>>3988973Color Chrome aims to produce deeper colors and a wider range of tones in subjects such as flowers and bright landscapes. Traditionally, when shooting scenes like this in high-contrast conditions, colors can easily become oversaturated and look artificial. Color Chrome aims to fix this by reproducing high-contrast without over-cooking the colors.
The inspiration for this look comes from FUJICHROME fortia, a color reversal film that was only available in Japan between 2005 and 2007. Fortia famously promised ‘more contrast and color than Velvia’. The ultra-saturated look that fortia delivered attracted a cult following, but because it was only made in limited quantities, not many photographers had the chance to try it – until now! However, Color Chrome is about more than just turning up the color (it’s very different to using Velvia with saturation set to +4, for example).
