>>4018771You highlight another law of marketing, the law of perception. It doesnt matter if something is true, all that matters is what views people hold. Everyone praises fuji colors, therefore fuji doesnt technically need the best colors because everyone already believes that they are king. Its just how Fuji has positioned themselves in the market. Me, I like Olympus colors but that doesnt matter. Thats not what olympus is known for.
What is Nikon known for?