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Photography is the last true stand of camera artistry. Go on any youtube video about video making and/or gear and you'll find that it's 90% people who just want to be famous or who think that being a "cinematographer" carries clout and social status. Everything is about looking the part, impressing clients, getting more clients, 'how to look cinematic' and so on.
The problem being that precisely because video is the thing that mainstream audiences are really engaged with, not photography, means that there is clout to be had being someone who is known for producing good looking video. Meaning photography is the last refuge for the camera to make art. There is very little status involved in being even a well known photographer so doing it is more of a pure act, creating for the joy of creation and only in that space can real Art have a chance of coming through.
Unfortunately most photographers spend far too much time looking at books and aping photographers from the 60s. What most people don't realize is that the moment when someone captures a photograph that will rise above itself and become Art is in the future and requires breaking free from the past, not reproducing it ad-infinitum. That is one of the most exciting parts about photography to me, that it's full potential has yet to be realized.