>>3807967I see your point and I sort of agree but I also think that social media is not about the quality of your photos or even the likes but rather about broadening your reach and clout.
In various countries ig even deactivated the enumeration of likes in a spurious attempt to appear woke.
Critically acclaimed photographers like winners of world press photo usually have pretty modest ig accounts and oftentimes staggeringly low followers/likes numbers.
Then there are attention whoring, cookie-cutter photogs like McKinnon that make a living, not strictly with their photos per se, but by rather using the social media ecosystem to sell their shitty presets.
We can all agree that ig is a pretty shitty platform for photographers from a technical or even semantic standpoint but in the end of the day it's a tool that reflects what the masses are drawn to and the masses like coldplay and voted for the nazis.
tl;dr
>if you want to be a serious photographer stop obsessing over ig and let the quality of your overall work bring you attention>if you wanna be like McKinnon stop ur bitchin and sell your soul and creativity on the altar of the algorithms. 
