>>4116051Ultramax is unironically kodaks best film.
Colorplus is their cheapest and worst, it has the least leeway to save if you fuck your exposure.
Kodak gold is too piss stained yellow.
Portra looks generic through no fault of its own , its a good film but 95% of photos I ever see are taken on it making it feel boring.
Ekatr isnt even worth mentioning as nobody would seriously ever use it.
And that leaves the king ultramax. Rare, looks great, decent latitude to save it if something goes wrong, has soul.
I also love Fuji films however they more often require colour correction in post.