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I think WWEs strength is they’re consistently average with great moments and matches. You know what you’re going to get. Other shows and companies have always been mixed bags. Idk if WWE ever won anything so much as they just wait for their competition to make mistakes and dive off a cliff while they remain a consistently good, albeit rarely great product. They also excel at the production and presentation side of the show. Their ability to elevate their stars into being superstars and their video packages have always been the best.