>>14297429It's simple, who do all these dimeless shitters appeal to? Meltzer smarks. The audience that AEW already has to begin with. If they just continue to appeal to the Meltzer smark type they will keep those fans happy but they won't bring any new audience. To bring in fans you need big names like Brock or The Rock/Stone Cold. Maybe if TK managed to snatch LA Knight 6 months ago he would have moved the needle but even current LA Knight wouldn't be able to do anything. The only way AEW can get more viewers is if they manage to somehow get Cody or Roman and maybe even Rollins (not because he's good, but because The Rock feud gave him clout and people would be left wondering why someone who just went against The Rock and was World Champion jumped ship).
CM Punk was unironically the best chance they had and brought attention to the product, problem is said product fucking sucks for appealing to the Meltzer faggot smark and after the shock value of Punk's return vanished, so did the ratings.