>>14426377-It's a win for the NFL because they got more traction and attention from the photos and videos from a market that doesn't watch football.
-it's a win for AEW because they were able to advertise themselves as being the alternative
-It's a win for WBD because they got a huge promotion on the NFL Network during the "Off-season WrestleMania of Football" to put it in wrestling terms
-It's a win for the Elite because they got replayed and called out by name in front of (quite frankly) the biggest audience they've had outside of wrestling
The only negative is that he didn't fully adhere to the neck brace gimmick by moving too much. But who cares other than nitpickers?