>>18580121That started to happen because of the mental laziness of many bookers, especially in the independent business. They need to sell tickets quickly and easily, so they started overexploiting mask-vs-mask betting matches. Soon they stopped weaving stories and stopped cooking up rivalries or championship fights to replace it with something more 'express' like mask vs mask matches. That attracted a lot of audience very quickly to sell tickets at independent promoters' shows.
Then companies like AAA and CMLL believed that this was the way to go and made this type of matches a tradition and obligation in their special events instead of giving priority to the championships that were relegated and forgotten. These are the stupid things that happen here. Mainly due to the need for immediacy of money and the inability to think long term...