Nick LoPiccolo’s clapback to this Dave Meltzer post is going viral.
Anonymous No.18965264 View ViewReport Quoted By:
Dave, I don’t know @thefullpint or if he actually knows anyone at “the company” (WWE), but since this was in reply to something I posted — and I do know people at WWE — I’ll assume you were trying to address me.
Hard to tell, since you never engage me directly.
“Letting @WWE know” is not my responsibility, and it's not my business. But I don’t believe they treat Fox News as competition, because they are sitting at a $39.26B market cap instead of in the gutter with this kind of analysis. TKO knows how this works.
Sure, I could text this to Legentil, but I try not to waste his time or insult his intelligence.
If you really want, maybe I’ll put us all on a group email thread — but all that’s really going to accomplish is make Legentil think you’ve failed more wellness tests than Andrade — and I love Andrade, so I don’t want to cause him the indignity of being compared with you.
Here’s how this actually works: broadcast, cable, and streaming are not categories anymore. They are pipes. Buyers allocate across the entire primetime and live ecosystem because the same national ad budgets are in play.
Nobody in the room slices it up by legacy distribution labels. They look at reach, cost per impression, audience quality, and how those units can be bundled and sold across portfolios.
That's why Netflix and ESPN Unlimited are paying a combined $6.6B for WWE rights. Netflix $5B deal for Raw and ESPN’s $1.6B deal for PLEs are not about “shows.”
They're about leverage. It gives those platforms anchor inventory that forces advertisers into broader portfolio buys. Scripted dramas, comedies, reality, lifestyle, and digital all get swept in with sports.
(Part 1)
