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The routine 20 minute cold open heel promo every Monday was just exhausting after awhile. I think something that gets lost about the reign of terror is how it sandbags JBL and his genuinely good heel run on SmackDown. It was just so dire having such a boring champion on one show and a well played chickenshit heel on the other, especially when you're 10 and Lesnar is on his way out. I will say though, I did lighten up on him once the evolution shit finally cooled off. The feud with Eugene was absolute kino, watching an OVW lifer saddled with a down syndrome gimmick get over was great. The DX reunions were funny in a braindead kind of way. I just think it's a shame he booked himself to go over so many times, inserted himself into so many late 2000s feuds, turned matches into gay slugfests and triple threats etc.