>>6618205>underdog promotion wildly less successful than WWEThats pretty much it. The idea is that these people want AEW, something they enjoy, to not only succeed but also to surpass wwe in viewership. The biggest way to do that would probably be to shill it to anyone and everyone that so much as hints they enjoy wrasslin.
A lot of these fans are also loyal to a fault because if they so much as criticize Aew it will seem like they're "helping" WWE, which is why Aewbros usually overhype and oversell all of their matches, shows, events, and wrestlers.