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Hogan worked the territories and was instrumental in WWF winning that war, then went to WCW and made them relevant.
Austin went to the top when WWF had been gangraped by Bret and Shawn, was struggling to draw 2 milly and the company was bankrupt.
Rock went to the top when WWF was drawing 6 milly RAW's regularly and making record profits. Once he went top of the card in 2000 the ratings started to dwindle and never recovered.
Nobody in the history of the business was given top spot in a company as hot and as culturally relevant as Rock was. He fumbled the ball.