>>10380986Have him lose it in a demoralizing way to a opponent that's involved in promos at least a month forehand - someone remotely likeable, but small stature. Someone hey want to push for a bit. Let's say its Ali for this example.
Have Theory talk shit on him. Bully him for being a loser in segments. Theory comes to heckle him in few matches where Ali loses but he gets back to being positive with some pep talk with ...Sammi and KO.
Have Austin beat some good vets, then some big mofo like one of the indian giants, and then issue an open challenge because he is so high on his own shit. Someone walks out Ali tries to run out but looks defeated when he isn't the first guy in.
But then Sammi and KO run out, they make a deal for a tag title shot with the someone if they let Ali get this one.
Theory laughs it off and shits on Ali on the mic.
Later that night Theory loses to Ali in a embarrassingly quick turn after being dominate. Ali celebrates, Theory is fucking crushed.
Theory then goes to a redemption arc next week, he confronts Ali but backs down from attacking him backstage and says he'll save it for the rematch. He is heckled backstage and gets into an altercation with some heel in front of Pearce and Pearce tells him he is out of the show for that night and won't get his rematch.
Next week heckling continues but Theory's tone has changed, he defends Ali saying it was Ali's skills and not luck that won him the match. Pearce gives him his rematch but it's a three way in PPV with the dude he fought last week.
In the PPV the heel tries to cheat by getting a chain or or something to hit Ali with while ref is down and Ali is conscious but defenseless, Theory runs in to yank the weapon and goes "We do this legit, fight like a man, show him the respect he deserves" . Theory is now defending the little guy, he is a face. He gets knocked out but Ali wins. Theory shakes his hand and raises it, "you earned it".