This company as of late seems to lean heavy heel, with a few neutral good characters as potential title contenders. The John Cena's and Hulk Hogans of previous years just don't seem to exist anymore. Cody seems to be one of the few actual true face that's currently in title contention, while others are stuck playing in the mids.

When you look at the majority of face character these days, you could say they are good guys that mean well, but they still engage in heel type of behavior. Jumping people, winning matches with cheap tactics, or straight up bullying others under the guise of doing it because the person they bully is bad.

Why can't these so-called face(seth) characters just be good?