>>11469504They're hot like old feds. Basically, people are willing to pay money to go to shows and spend on merch, but they don't actually want to sit and watch the thing. It's kind of nuts, because I went to a MSG a couple of years ago and laughed at how WWE can't sell it out, but I went to SD this year and it was a legit sellout.
And it's been like that for a lot of shows. They're selling out or getting just close enough more often than not.
I think Nick said when he first came in that he wanted to them to be more of a huge attraction. This is also why PLE's are going to more stadiums and shit as well. So it could be their plan to ignore ratings because they locked in on advertising through their deals anyway, and focus on pushing live events.