>>11727143At that time, bad PR for the fed was USA v McMahon and Benoit killing his family. Incidents that became legitmately major news stories that actually made the company look like shit.
Negative blogs and op eds about the fed's content always existed but, back then, their was so limited that it's hard to consider them part of the PR machine like they are now. WWE used to always no sell those criticisms and gave us stuff like eugene, katie vick and Haitch being racist to Booker T.