>>12615670That's pretty much the same as last week.
Lower ratings are never a good thing but stability of ratings can help in negotiations.
Stability allows everyone to go into it with a clear view of value.
WBD understand that with AEW they're buying a 850k show and a 450k show plus or minus ten percent.
This makes negotiations a lot easier than if they were pulling 1.5m one week and 500k the next. It shows they have a loyal built-in audience
