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If you were in a coma for 2 months, decided to check this AEW PPV out to help get back to feeling "normal", it's not a bad card at all....I'm sure the matches will be entertaining. The issue is convincing normal people/couples/family (who aren't among a 8-10+ person watch party) to spend $50 on what is generally the same match length and quality as their regular TV shows, with limited/bad/no storyline to make you want to cheer the good guys and see the bad guys get their comeuppance.
Who honestly believes Toni or Julia are losing? WHO? Who believes Keith Lee is winning? He couldn't even show up on Wednesday, beat down the Moguls in a sneak attack, get SOMETHING out of this matchup on Sunday where he's just going to get his ass kicked?
In the last few weeks, we got 2 dozen 15-20 minute long "Main Event"-caliber matches on free TV with barely any story. When TV is already 15-20, all you can do for PPV is add another 10 minute buffer, which is just guys taking turns doing moves. It's not engaging for anyone other than AEW-Lifers who will spend the money no matter what, of which there is a dwindling amount of -- and many use VPNs and other tricks to pay, not $50, but $15 - less if they're splitting it with buddies
Before Hogwheels and friends join in: WWE routinely gets it wrong, with bullshit ass 2-4 minute DQ/count out and other nonsense matches. That's fucking stupid and it's why I don't watch Raw/Smackdown, too much fucking filler. But where you should be at is 7-9 minutes, with palpable drama and intrigue, and interference/quick rollup/foreign object/etc leading to wanting to see a full rematch with much higher stakes.
WWE PLEs > AEW PPVs > AEW TV > WWE TV -- that's about where it's at. WWE TV is entertaining background noise while you do homework, dishes, screw around on social media, etc. AEW TV is just not entertaining to the same degree - it's like having Lacrosse on on the background. The sooner AEW gets a monthly streaming service, the better.