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There's a path they can go down post mania where Drew beats Seth, and Seth becomes a snivelling whiny heel who gets assraped on the mic and on twitter and throws a tantrum.
Have him do shit like explain "NO YOU JUST DIDNT GET THE JOKE" like he did IRL. Play into how cringe his shit talking is, let him get booed for a couple of months, put over some of the great talkers in the midcard and from NXT, then you can have a serious redemption story at some point next year. It gives him a new character, it gives the fans what they want (to make fun of seth for his shit banter), and it makes space in the crowded main event.