>Tony throws everything on the table to get John Cena and Roman Reigns to sign with the company
>They keep the signings very quiet (Even Meltzer doesn't know about it)
>Cena unexpectedly turns heel on a major pay-per-view (All In would make the most sense) and forms a new group with Reigns and Moxley. They spend the next year running roughshod over the AEW roster interfering in matches, destroying the sets, attacking announcers etc. Cena beats Joe for the championship and holds the title before dropping it to a "savior" on the roster.
If you think this wouldn't draw anything and that spammed heatless matches or womemes (in the case of this past Wednesday) will do the trick when evidently it wouldn't, then you know nothing about pro wrestling.