>>13926561American has a puritan/protestant heritage in which flashy displays are looked down upon. This eventually got outpaced by the grandiosity and ostentatiousness america is associated with more now, but its still in everyones collective subconscious. Also partly explains the ‘minimalism’ we associate with ‘modern’ aesthetics generally. Also Ric Flair, mightve been people before him doing it but he drove the idea of ‘style’ being a heel thing into wrestlings dna forever