>>14288076Smackdown Advertising Analysis: I think it's clear from these ads that WWE attracts adult, lower income Americans - people that frequently eat fast food, buy unhealthy junk food, and rarely make large investments like buying a home or a car, but may be interested in a new mattress or need a loan of a few hundred dollars. It's interesting to note the ads that were not present during WWE programming. As a control group, I had a friend tally the ads that aired last night during the soccer Gold Cup finals. His list included much more sports, Wells Fargo bank, Century 21 Real Estate, eBay, Indeed and a small variety of starter cars (Kia Seoul, Chevy Equinox, Hyundai Elantra, Mitsubishi Outlander), seeming to indicate a slightly higher income bracket of younger adult viewers who don't have families yet but may be looking for a new job, car, or home.
