>>14325473>>14325473There's often confusion though, there can be demo share or rating, with the words sometimes being used to describe what used to refer to the other. They were more straightforward and consistent terms during the Monday night wars.
"I honestly don’t know what kind of ratings are being represented in the demographics data Showbuzzdaily reports. If they are national ratings, Showbuzzdaily’s report that, for example AEW Dynamite did a 0.28 in the coveted P18-49 demo, means that 0.28% of people in the U.S. between the ages of 18 and 49 were watching Dynamite.
Most of the data published in Showbuzzdaily tables are demographic ratings. However.."
https://wrestlenomics.com/2020/07/14/key-demo-and-total-audience-what-are-they-and-how-much-do-they-matter/Whatever they mean, the birthdates of "the demo" are getting one year younger each year, one year more likely to watch streaming over cable or broadcast.