>>14514686Because the victory over Cena failed to elevate him for a number of reasons:
1. Cena absolutely buried him on the mic in the build up, with Theory having no real rebuttal.
2. The match itself sucked.
3. Theory had to cheat to win, which weakened him further. If Cena had put him over clean somehow it would've saved him, but there was nothing here to build off of.
