>>14917522It's background noise while they're doing other things - social media, take the dog for a walk, load/unload the dishwasher, cook/eat dinner after work. Look up and pay attention when interesting promos/fights/interviews are happening -- ignore the wrestling matches, recaps and video packages. The boomer and zoomer demographics are hard to keep, for different reasons. Zoomers, if they aren't entertained in the first 20 seconds, they're changing the channel. Boomers, if your show is too boring to even be background noise, they'll find something else.
NXT is surging in the ratings, year over year, because there's a lot more moving parts. Other shows are...not surging, they're doing the opposite. They're desurging. They're having a desurgence