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No, because the company needed a face at the end of the day and he fit the bill after they nuked most of their other faces.
It's boring because WWE hasn't really given him anything, but all the stuff Cody does outside is shit that even Roman didn't do when he was pushed as a face. It's basically Cena/Hogan/Rock shit with all his PR contributions.
At the end of the day, they're a public company and Cody is the best guy they have out there even if he comes off as sociopathic, because it's still better than Seth being cringe, Roman not saying much.