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Second week in a row we have two different ratings for NXT, and it will likely be the same for Dynamite. Apparently, this is the reason for the confusion
>These Nielsen charts only show same-day viewing, meaning streaming after the initial airing and other delayed viewing aren’t included. The big data addition to the ratings also doesn’t appear to have had much effect on the entertainment programming that aired last week — but given that streaming can make up as much as half of a network comedy or drama’s eventual audience, that’s also not a big surprise.
>As of Sep. 1, 2025, Nielsen implements its ‘Big Data + Panel’ measurement, which combines the existing panel-only viewership with data from smart TVs and set-top boxes. Under Nielsen policy, networks are to compare this year’s ‘Big Data + Panel’ figures to previous years’ panel-only data. In addition, as of Feb. 2025, out-of-home viewing measurement officially expanded to cover every media market in the nation..
