>>19357360https://www.showbiz411.com/2023/06/27/tv-industry-shock-main-publisher-of-daily-ratings-shutting-down-as-networks-refuse-to-share-numbers-or-give-transparencySadly, we have to announce that after this week, we will no longer be able to provide TV ratings to readers, and thus that ShowbuzzDaily will be effectively be ending its operations. To be clear, unlike other interruptions that we’ve had, this isn’t due to a technical issue that can be fixed. It’s also not related to revenue (or lack thereof). Without going into details, we’re simply not going to be in a position to continue providing data.
Although we didn’t plan this, there’s a sense in which our departure coincides with an inflection point in the entire TV industry. As everyone is aware, the bottom has dropped out of linear viewership, and the ratings have had increasingly less utility. (Last Thursday’s cable ratings in the 18-49 demo included 25 shows clustered between 0.09-0.12, basically molecules of difference.) The balance of home viewing, for better or worse, has swung toward streaming, and the proprietors of those companies have chosen to be opaque with their information, providing data that’s incomplete and unverified when it’s available at all. That very lack of transparency is one of the key issues in the ongoing Writers Guild strike. Meanwhile, scrutiny of linear numbers is becoming a preoccupation akin to documenting angels on the head of a pin.
Nevertheless, we’ll miss that analysis, and we’ll miss you. (Well, maybe not the wrestling trolls, but everyone else.) Your goodwill, enthusiasm and interest have kept this site going, and we hope you maintain your passion for television as an art and a business.