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Dave Meltzer and AEWtists have been telling lies that Nielsen doesn't include Max so I thought I'd clear it up.
It's a long read but tl;dr Nielsen began ending their old methodology that didn't include streaming in Q4 2025. On January 1st, they completed the transition to their new methodology that does include streaming. So all the ratings you see now include Max. AEWtists are likely to be perturbed by this trvth nvke.
https://ppc.land/nielsen-launches-big-data-panel-measurement-for-2025-tv-season/
It's a long read but tl;dr Nielsen began ending their old methodology that didn't include streaming in Q4 2025. On January 1st, they completed the transition to their new methodology that does include streaming. So all the ratings you see now include Max. AEWtists are likely to be perturbed by this trvth nvke.
https://ppc.land/nielsen-launches-big-data-panel-measurement-for-2025-tv-season/
