>>19789693I'll add that part of the problem is the way people are booked as faces and heels.
Obviously, there are exceptions, but got a charismatic guy who plays well to the crowd? Traditionally, you make him a face. Got a guy who can go but does fuck-all in terms of winning the crowd over? Make him a heel and have him do bad guy shit - if he can't win fans over, at the very least he can be a good in-ring foil against wrestlers who can.
Not a hard rule, of course - there have been some hyper-charismatic heels all throughout history (Gorgeous George wasn't a face). But people should be coming to see your faces, and uncharismatic babyface who can put on really good matches has a very low ceiling.